3 Ways to Attract More Customers with Personal Branding
A highly competitive and fast-paced world requires businesses to do what they can to stand out from the sea of brands competing for customers’ attention and loyalty. It’s not enough to rely on your product features and traditional above-the-line marketing to set yourself apart from other competitors. These days, customers don’t [...]
5 Signs you need to change your IT Provider
The number of businesses investing in digital adoption has skyrocketed since the pandemic began and there are no signs that this trend is slowing down. Digital adoption essentially involves helping businesses to use and capitalise on technology — which could involve anything from using business email accounts to cybersecurity [...]
PR and Content Marketing – Top 3 Reasons why they’re Inseparable
In this age of high-speed internet and right-at-your-fingertips information, brands are constantly competing to get consumers’ attention and keep it. Standing out among the crowd and getting noticed is no easy feat for anyone. To make sure that your company is getting attention for the right reasons, you need to have both [...]
10 Ways to Improve Your Business Client Billing Process
Billing is the process of soliciting money from clients through the issue of invoices. Businesses use invoices to track sales and request payment. On an invoice, a buyer is described what they are purchasing and pricing and payment terms and contact information for both the buyer and the seller. The following are ways and [...]
How to Authentically Represent a Brand in Media Interviews?
A well-executed media interview is a multi-faceted process. When a representative from your company speaks with the press, they will need to present themselves as poised and professional and clearly convey your brand values. By doing this, they’ll ensure the audience understands what you do or sell, increase awareness of your [...]
6 Things Every Aspiring Entrepreneur Should Know Before Starting any Type of Business
As an aspiring entrepreneur, you need to understand that the entire journey is not a walk in the park. The good thing is, as you keep going with starting your business, you’ll pick up many insights that can help you achieve your entrepreneurial goals. But, since you’re currently new in the field of entrepreneurship, take heed [...]
11 Pro Tips For Running A Successful Business From Home In 2022
With the evolution of the gig economy and the growing dissatisfaction of the working generation with their 9-to-5 jobs, every corner of the world has seen a massive uptake in small business ideas. Even after the struggles that Covid-19 brought along, people seem to be more enthusiastic about entrepreneurial opportunities than a [...]